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JACOB PRITCHARD
Creative Strategist
Title. Hops & Honey
For. Dissertation. Major Research Project
Challenge. Create behaviour change towards appreciating bees whilst we sip our amber nectar in one of the best places. The pub
Introducing,
Hops&Honey
Details
For my dissertation project, I created fully biodegradable beer mats that are embedded with wildflower seeds.
While I have been involved in the weird and wonderful world of craft beer I have found sustainability to be one of the most present conversations. I wanted to develop some solution to this pressing question of how breweries and the pubs that serve their beer can salute sustainability.
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One thing that gets overlooked but is always seen within pubs is the beer mat. So combining two things I love, bees and beer. I created Hops & Honey.
Check out Hops&Honey at https://www.hopsandhoneys.com/
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