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JACOB PRITCHARD
Creative Strategist
Title. Smart Travel App
For. University of Gloucestershire Sustainability team
Challenge. Encourage students to commute to university in an environmentally friendly way.
We created an App, that would track your routes, offer directions and determine your calories burnt.
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The Unique thing:
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The app has an 'explore' feature, suggesting unrevealed points of interest to go and explore.
After a couple of journeys, you'll start to be notified about rewards from businesses that you have passed a few times, encouraging students to keep exploring.
CREATIVE TEAM
Jake Pritchard
Braeden Meckelborg
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