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JACOB PRITCHARD

Creative Strategist
Title. Heard Before It's Seen
For. Aston Martin
Challenge. Show that Aston Martin is unapologetically loud
Details
problem.
insight.
Cars are heading towards the electric era leaving behind the true passion and enjoyment for driving.
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Aston Martain has an exhaust note that will make everybody's head turn.
Working so hard to reach your financial dreams should not be unnoticed. With the sweet and almighty roar of the Aston Martin, everyone will know when 'success' is in town.


Advertising in places that businessmen will be
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Scrolling through Linkedin
Endless nights in hotel rooms
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To push this campaign further, what if we...
Partner with The Ritz, offering free Aston Martin test-driving for the guests, to help then commute around the city.
Make a print campaign that is from the point of view from driving the Astin Martin, the view is of heads turned towards you with big impressed smiles.
CREATIVE TEAM
Jake Pritchard
Charlie Fraser
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